Free Radio and Greatest Hits Radio named as official media partners for King Kong Park

Birmingham’s infamous King Kong is coming home in a celebration of the city’s sporting events this summer.
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Birmingham’s infamous King Kong is coming home in a celebration of the city’s sporting events this summer.

Free Radio Birmingham and Greatest Hits Radio have been announced as the official media partner for King Kong Park – a festival-style pop-up park bringing together the local community, visitors, athletes, and tourists in a celebration of a summer of sport in the city, with King Kong at its heart.

Located on Great Hampton Row in the Jewellery Quarter, King Kong Park will be home to the new and improved 7m tall King Kong statue, heralded by city-based property developer Cordia Blackswan and created by Gloucestershire-based RoboCarv.

Cordia Blackswan has worked closely with the original sculptor Nicholas Monro and his family, particularly his son, Joe and his daughter, Maude, to bring an aesthetically identical sculpture of the original back to the city, returning a key piece of its history.

Working together with local artists, the park will host live music and street food and drink suppliers in the run-up to, and during the city’s 2022 Commonwealth Games celebrations.

The park will be easily accessible from the city centre with great transport links. Just a two-minute walk from St. Paul’s tram station, a seven-minute walk from Snow Hill Station and 15 minutes from New Street Station, the park will host visitors from across the city and beyond.

JD & Roisin from Free Radio’s ‘Hits at Breakfast’ said: “We’re so excited to welcome the legendary King Kong statue back to the city centre. As the Commonwealth Games approaches, this new space is sure to be an incredible way to bring the community together, as we celebrate the most amazing summer of sport in Birmingham, and the West Midlands as a whole. We can’t wait for the park to open – we’ll be sharing on the show what’s happening at the park each day and look forward to seeing you down there!”

Jessica Vincent, Marketing Manager at Cordia Blackswan, said: “We are so excited to have Free Radio Birmingham and Greatest Hits Radio join us as the official media partner for King Kong Park at Great Hampton Row. As the park opens during the summer holidays, our partnership is a fantastic way to get the message out to families across the West Midlands and beyond, that the park is totally free to attend and set to provide fun for all of the family.”

“Working together, we look forward to showcasing the return of King Kong to the city in the 50th anniversary year of his original visit. With Birmingham on the global stage, it’s the perfect time to bring Kong home.”

King Kong Park will open on 22nd July, with entertainment running from 10am-11pm each day until 8th August. The park is free to attend for all.

With a number of leading brands already on board and an anticipated footfall in excess of 52,000, businesses interested in being involved with the Park and putting their brand on a global stage can contact Jessica.vincent@cordiablackswan.co.uk to find out about sponsorship opportunities.

For more information, please visit the King Kong Park page.

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