It should not come as a surprise that the large sports organising bodies of today rigorously protect their events, brands and trademarks, especially during major competitions. The International Olympics Committee and UEFA are two such organisations and with both running re-scheduled events this summer, we thought it useful to take a look at how they protect their intellectual properties, and how businesses need to be mindful when advertising before, during and after the period of such events.
Summer sporting events – IP protection
Liverpool John Lennon Airport has been awarded the UK’s only 5-star airport rating by the world’s leading air travel intelligence company.
Preston’s College have been nominated for four awards in the prestigious Educate North Awards.
Downtown in Business in association with Knowledge Quarter Liverpool recently hosted a special event about how the Liverpool City Region can help and supoport the growing number of innovation spin-ous and start-ups.