It should not come as a surprise that the large sports organising bodies of today rigorously protect their events, brands and trademarks, especially during major competitions. The International Olympics Committee and UEFA are two such organisations and with both running re-scheduled events this summer, we thought it useful to take a look at how they protect their intellectual properties, and how businesses need to be mindful when advertising before, during and after the period of such events.
Downtown in Business

Triple Venue Valentines Package with Brunch at Punch, Darts at Hot Shots and unlimited access to ArCains
If you are looking for something different this 14th February, Punch Tarmeys, Hot Shots and ArCains, in Cains Brewery Village, have teamed up to provide the coolest Valentines date night across three of the city’s hottest venues!

Dicey Reilly’s Irish Bar ready for huge weekend of sport and Paddy’s day celebrations
One of Liverpool’s most loved Irish Bars, Dicey Reilly’s, is gearing up for a bumper weekend of sport and traditional St. Patrick’s Day celebrations.

Unlock Talent at National Apprenticeship Week 2025 Fair
As part of National Apprenticeship Week, City of Liverpool College will be hosting a special Open Evening on Tuesday, 11 February from 4:00 pm to 6:30 pm

New for 2025: A quartet of promotions at HM3 Legal
HM3 Legal is delighted to announce a further quartet of promotions as part of its continuing improvement plan