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Poke Marketing

We are delighted that Poke Marketing are our latest ‘Business of the week.’ Poke Marketing uses design and creativity to help clients cut through the noise. With a team of 15, they develop beautiful brands that tell a clear story. They produce impactful creative that grabs the attention of their clients’ audiences and write empathetic copy that activates their customers’ targets.

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Fyre: The Greatest Marketing Campaign That Ever Happened?

Riding on the back of the release of Netflix’s latest documentary Fyre: The Greatest Party That Never Happened?, Robyn van Jaarsveldt, Social Media and Brand Manager at Downtown in Business looks at the online Influencer culture and the Fyre Fest marketing campaign that sold out a fraudulent festival in 48 hours and asks, is it not the greatest marketing campaign of our time?

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