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The death of the mail piece is greatly exaggerated
Julian Gilbert, Managing Director at Nationwide Franking Sense explains why direct mail still has a place in Marketing departments.
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Julian Gilbert, Managing Director at Nationwide Franking Sense explains why direct mail still has a place in Marketing departments.
Head of Marketing Lancashire Rachel McQueen announced as panellist for Downtown.
Nicola Said Commercial Director of Marketing Cheshire to speak at Cheshire Downtown Event.
Head of Marketing Lancashire Rachel McQueen announced as panellist for Downtown.
Riding on the back of the release of Netflix’s latest documentary Fyre: The Greatest Party That Never Happened?, Robyn van Jaarsveldt, Social Media and Brand Manager at Downtown in Business looks at the online Influencer culture and the Fyre Fest marketing campaign that sold out a fraudulent festival in 48 hours and asks, is it not the greatest marketing campaign of our time?