Malmaison guests in Birmingham, Manchester and Newcastle can now enjoy their favourite Starbucks coffee without leaving the property, following the launch of three new coffeehouses across the hotel chain’s UK estate.
Building upon the success of the existing Starbucks location at Malmaison York, the boutique hotel brand has now expanded its relationship with Starbucks further, by introducing a further three new coffeehouses at:
• Malmaison Birmingham, The Mailbox, 1 Wharfside Street, Birmingham, B1 1RD
• Malmaison Manchester Piccadilly, 1-3 Piccadilly, Manchester, M1 3AQ
• Malmaison Newcastle, 104 Quayside, Newcastle Upon Tyne, NE1 3DX
For Malmaison, the collaboration enhances the experience for guests while creating vibrant social spaces within each hotel, whether stopping by for a morning coffee, a catch-up with friends, or a convenient pick-me-up between meetings or while travelling.
The partnership forms part of Starbucks continued growth strategy in the UK, working with carefully selected partners to bring its exceptional coffee to customers in convenient and welcoming locations.
Craig Robson, director of food & beverage at Malmaison, said: “Malmaison is known for creating vibrant destinations where guests can eat, drink, work, stay and socialise. Collaborating with partners that share our vision is an important part of what we do, and Starbucks is a natural fit.
“This brand partnership brings Starbucks premium Arabica coffee and hand-crafted beverages into our hotels, creating welcoming environments for both guests and local communities.
“Following the success of Starbucks at Malmaison York, we’re delighted to expand the partnership to more of our hotels. Great coffee and great spaces help bring people together, creating hubs for connection, collaboration and everyday socialising.”
Matt Shield, director of store development UK, Starbucks UK said: “We’re delighted to have opened three new Starbucks coffeehouses within Malmaison hotels in Birmingham, Manchester and Newcastle. As we continue to grow across the UK, we’re focused on bringing the Starbucks experience to customers in convenient and welcoming locations.
“Our partnership with Malmaison allows us to reach guests and local communities in vibrant city destinations, and we’re excited to build on the success of our relationship.”
The openings mark the latest step in the relationship between the two brands and further strengthen Malmaison’s food and beverage offering across some of the UK’s most dynamic city destinations.
